Qasr Al Sarab

Environmental branding, wayfinding and signage scheme for the Qasr Al Sarab Resort by Anantara, 
in Abu Dhabi.

Creating the wayfinding strategy through to implementation of 1800 signs for the five-star resort 
rises out of the Empty Quarter - home to 
some of the world highest sand dunes. The 
imposing architecture responds to the pre-islamic 
forts of the area and emcompassers a 142-room
luxury hotle and spa, 10 Royal Pavillion villas for 
visiting VIPs and 42 private villas.
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